Liga dos Mascotes – Animaking

"Mascot League" is a brand and company created by Júlio Mariz from De Ponta (formerly of Traffic and Globo) in partnership with the production studios Fullframe and Animaking. It focuses on creating content and licensing products for the children’s and youth markets. The league aims to reinvent the influence of mascots on fans and supporters. Mascots entertain crowds during games and help them overcome the challenges of each match. Moreover, they allow young fans to connect with their favorite club and cheer for their victories.

The Mascot League Toy web series seeks to inspire a new generation of fans through short comedic skits featuring toy mascots of Brazil's top football teams. The series aims to entertain kids and deepen their connection to their team. With episodes promoting values such as fair play, teamwork, collaboration, fun, and friendship, the web series supports efforts to make football stadiums more family-friendly spaces.

Produced in 3D animation with 130 episodes of one minute each, the series is developed by Animaking and Fullframe studios. It is currently available on the Amazon Prime streaming platform and on the official YouTube channels of Mascot League and Animaflix.